Contact Details
Lorna Lock [email protected]
Published: 26 April 2025 Closing Date: 12 May 2025 Contract Type: Full-time

Marketing and Communications Manager

PAID VACANCIES

PASSIONATE ABOUT HERITAGE RAILWAYS


Swanage Railway is an award-winning railway carrying over 200,000 passengers a year, on its heritage services, making it one of the leading tourist attractions in Dorset.


Working as part of a team, you’ll join people who are passionate about delivering safe, reliable and punctual train services using our steam and diesel locomotives.


The Role


The Marketing and Communications Manager will be responsible for designing and delivering impactful marketing, branding, and communication strategies to promote Swanage Railway and its visitor experience.

This is a key leadership role that will shape how we connect with visitors, stakeholders, staff, and volunteers alike.


The role combines creativity, strategic thinking, and hands-on delivery—working collaboratively across departments and with a growing volunteer team to raise our profile, strengthen our brand, and ensure internal and external communications are engaging, effective, and aligned with the railway’s evolving
vision and values.


The person


• Degree in Marketing, Communications, or a related field, or equivalent experience.
• Experience working in the heritage, tourism, leisure, or not-for-profit sector.
• Understanding of working with volunteers or in a volunteer-driven organisation.
• Eye for design, content, and storytelling that brings a brand to life.
• Experience working with design tools or liaising with creative suppliers.
• Understanding of the Dorset tourism market or local community landscape.


Swanage Railway


Salary range £33,000 to £ 33,705 subject to skills and experience.

  • 40-hour week (including flexible hours and days)
  • 30 days holiday including statutory bank holidays
  • Contributory pension scheme subject to conditions
  • Staff Discounts and free parking
  • Leisure travel facilities for national rail train travel

Closing Date: 12 th May 2025


Interview Date: W/C 19 th May 2025


How to apply
Please contact Lorna Lock at [email protected] for an information pack.

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